Privacy Policy

1. Introduction

Datada (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.datada.com.au or use our artificial intelligence and data consultancy services.

We respect your privacy and are committed to protecting your personal data in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth) and the General Data Protection Regulation (GDPR) where applicable.

2. Information We Collect

2.1 Information You Provide

• Name and contact information (email address, phone number)
• Company/organization details
• Information provided through our contact form
• Professional information relevant to our services
• Any other information you choose to provide

2.2 Information Automatically Collected

• Browser type and version
• Device information
• IP address
• Usage data and analytics
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect for the following purposes:

• To provide and maintain our services
• To respond to your inquiries and fulfill your requests
• To send administrative information and updates about our services
• To improve our website and services
• To conduct data analysis and research
• To comply with legal obligations
• To protect our rights and prevent fraud

4. Legal Basis for Processing

We process your personal information based on the following legal grounds:

• Consent: When you have given clear consent for us to process your personal data
• Contract: Processing necessary for the performance of a contract with you
• Legal Obligation: Processing necessary to comply with the law
• Legitimate Interests: Processing necessary for our legitimate interests or those of a third party

5. Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• With service providers who assist in operating our website and services
• To comply with legal obligations or respond to lawful requests
• To protect our rights, privacy, safety, or property
• In connection with a business transaction (merger, acquisition, etc.)
• With your consent or at your direction

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication procedures
• Employee training on data protection
• Incident response procedures

However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining retention periods, we consider:

• The nature and sensitivity of the information
• The purposes for which we process your information
• Legal, regulatory, and contractual requirements
• Statute of limitations periods

8. Your Rights

Depending on your location and applicable laws, you may have the following rights regarding your personal information:

• Access: Request access to your personal information
• Rectification: Request correction of inaccurate or incomplete information
• Erasure: Request deletion of your personal information
• Restriction: Request restriction of processing
• Portability: Request transfer of your data to another service
• Objection: Object to certain types of processing
• Withdrawal of Consent: Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us at hello@datada.com.au.

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. These technologies help us:

• Remember your preferences
• Understand how you use our website
• Improve our services
• Provide analytics and performance monitoring

You can control cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.

10. Third-Party Services

Our website may use the following third-party services:

• Vercel Analytics: For website performance monitoring
• Formspree: For contact form handling
• Google Fonts: For typography

These services may collect information according to their own privacy policies. We encourage you to review their policies.

11. International Data Transfers

Your information may be transferred to and processed in countries other than Australia. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable laws.

12. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will take steps to delete that information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by updating the “Last updated” date at the top of this policy and, where appropriate, through other communication channels.

14. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

15. Complaints

If you have a complaint about our handling of your personal information, please contact us first so we can try to resolve the issue. If you are not satisfied with our response, you have the right to lodge a complaint with:

• Australia: Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au
• EU: Your local data protection authority if you are in the European Union